About: RFSL Ungdom is a LGBQTI youth organisation.
Work: Communications strategy. Target audience analysis, platform analysis and campaign suggestions for 2022.
Work: Communications strategy. Target audience analysis, platform analysis and campaign suggestions for 2022.
Säkrare (a collaboration between RFSL Ungdom and Childhood Foundation) launched in March 2022. Its main purpose is to offer a space for LQBTQI youth to talk about sex, love, relationship and abuse, with an adult who understand their situation.
Other than strategy for launch and the remaining of 2022, I also planned and created the content for Instagram, copy, creating/uploading/monitoring ads, influencer marketing and creative concept behind the marketing.
